Our Story – Toporun | From the Heart of Shanxi to Your Hands
The Soul of Our Brand: Toporun
At Toporun, our name embodies our mission: to bring the wholesome goodness of nature to your life. We are more than just a beverage company; we are stewards of an ancient tradition, rooted in the fertile lands of Shanxi, China—the birthplace of the finest jujubes, also known as Chinese dates.
For generations, the jujube has been cherished in the East not just for its sweet, caramel-like taste, but as a symbol of wellness and vitality. Founded in 2010, Shanxi Tianzhirun Jujube Industry Co., Ltd. grew from a deep respect for this heritage. As a National Key Leading Enterprise in Agricultural Industrialization, we oversee every step, from cultivating over 20,000 acres of national-standard jujube gardens to pioneering research in functional foods.
The Birth of China's Own Cola
We asked a simple question: Why should cola only taste one way? What if we could create a cola that reflects our rich culture and commitment to well-being?
This vision led to Zaohong Zaole Jujube Cola.
We embarked on an innovative journey to fuse the iconic, fizzy excitement of a cola with the natural, nuanced sweetness of our premium jujubes. The result is a groundbreaking beverage that is both uniquely familiar and excitingly new. It is a drink we are proud to call "China's Own Cola."
Our Promise: Real Ingredients, Conscious Choices
We believe a great taste shouldn't come at a cost to your well-being. That’s why every bottle of Zaohong Zaole is crafted with:
- ≥10% Real Jujube Juice: For an authentic flavour and a touch of natural goodness.
- Truly Low Sugar: A mindful choice for the modern consumer.
- 0% Fat: A guilt-free, refreshing experience.
Our Journey to You
Our story now expands to the vibrant shores of Australia. Through our subsidiary in Australia, Toporun Natural Functional Food Technology Co., Ltd., we are thrilled to share our passion and our products with you. We invite you to taste our story—a story of innovation rooted in nature, a taste of ancient China reimagined for today’s world.
Welcome to the Toporun family. Sip on a piece of our heritage.